The organization projects its vision for the future while honoring its community and unveiling a year-long agenda of activities throughout 2025
The Puerto Rico Hotel and Tourism Association (PRHTA) kicked off its 75th anniversary celebrations with a special ceremony featuring the sealing of a time capsule. This symbolic gesture aims to preserve a representative sample of today’s tourism industry to be rediscovered in the year 2050, when the organization celebrates its centennial.
The event took place at the Royal Sonesta San Juan in Isla Verde and gathered members, collaborators, and industry allies, who contributed items of historical and emotional value such as photographs, letters, and business memorabilia.
“Puerto Rico should not only be a destination, but an experience. A place where visitors not only feel welcome but deeply connected,” said Raúl Bustamante, Chairman of the PRHTA Board of Directors, during his speech.
Additionally, a tribute was paid to Clarisa Jiménez, PRHTA President, for her 20 years of leadership at the helm of the organization. Bustamante highlighted that her vision and commitment have been fundamental in strengthening and promoting Puerto Rican tourism.
The capsule will travel to several commemorative activities throughout the year before being stored at PRHTA headquarters, where it will remain sealed until 2050. These events not only celebrate the organization’s past but also reinforce its mission for the future.
75th Anniversary Commemorative Events Calendar – PRHTA
- April 23–26 – CHIEF Conference 2025, at the Hyatt Regency Grand Reserve Puerto Rico
- April 23 – CHIEF 2025 Puerto Rican Night, special cultural integration event
- April 25 – Time Capsule – CHIEF Closing Night, symbolic closing event featuring the time capsule presentation
- May 21 – Puerto Rico Convention Bureau Members Event
- August 13 – Meet Puerto Rico Reception, at La Concha Resort
- October 15 – Puerto Rico Travel Exchange (PRTE), at the Royal Sonesta San Juan
- December 2 – PRHTA 75th Anniversary Gala Dinner, closing commemorative event at the Fairmont El San Juan Hotel
These events are designed to reflect both the history and evolution of tourism on the island, while strengthening strategic alliances and fostering new opportunities for the sector.
For more details about the 75th anniversary activities or to participate, you can call 787-758-8001, email gmorales@prhta.org, or visit the official Facebook page.
Fuente: EyBoricua
